Join us at the GT Summit 2026 and Transform Your Future!
Turn your Attraction Business Into a Revenue Powerhouse
40 Seats. Unlimited Growth. One Unforgettable Experience.
The GT Summit 2026 is designed for serious attraction professionals who are ready to elevate their operations and achieve massive growth. Whether you own, operate, or manage a family entertainment center, museum, zoo, or waterpark, this summit gives you the clarity, strategy, and community to take your business further than ever before.
This isn’t your typical industry conference — it’s an intimate, results-driven experience built for leaders who want to enhance operations, boost revenue, and create unforgettable guest experiences alongside others who share their same passion and drive.
JUSTIFY YOUR ATTENDANCE
Need executive approval from your manager? Use our blog: The ROI of Strategy: Why the GT Summit is an Investment, Not an Expense.
With only 40 seats available, every attendee gets the focus, connection, and transformation that leads to real results — not just inspiration.
Can’t join us in person? Virtual tickets are available, so you can still access every session and be part of the experience from anywhere.
Spaces are limited — secure your spot before they’re gone!
Location
THRIVE WORKPLACE, 5610 Ward Road, Suite 300, Arvada, Colorado, 80002
Register for the 2026 GT Summit
March 11th-12th
- Get insider insights from industry leaders and innovators.
- Streamline your systems for smoother operations and happier guests.
- Leave with tools and strategies that drive revenue and growth.
- Network with peers who share your challenges and ambitions.
- Enjoy fun, interactive networking activities that build connections and spark new ideas.
AGENDA will be posted early next year!
Speakers
More Speakers Will Be Announced Soon.
Speaker applications are currently open until December 1st, 2025!
Ruby Newell-Legner
- Creating Memorable #CX in Sports, Leisure & Entertainment
- Fan Experience & Employee Engagement Strategist
- Generating a Culture to Turn Every Customer into a Fan
- Speaker, Consultant, and Trainer
Ruby Newell-Legner has spent three decades transforming service cultures across 1,695 sports, leisure, and recreation facilities worldwide—including 104 amusement parks, family entertainment centers, waterparks, and 67 professional sports teams.
Through her 7 Star Service solutions, Ruby helps attraction leaders build guest-centric cultures that elevate satisfaction, strengthen employee engagement, and drive results. Her clients have achieved a 17% increase in customer satisfaction, 19% growth in repeat business, and 16% revenue growth in just one year.
A Certified Speaking Professional, Ruby has delivered over 4,000 programs in 26 countries. She served as President of the National Speakers Association (2015–2016) and will lead the Global Speakers Federation as President from 2024–2025.
Sondra Shannon
- Gatemaster Tech CEOHost of Live with Sondra
- Revenue Strategist
- Transaction & Membrrship Economy Solutions Expert
- 10X Level 2 Certified Business Coach
- Helping Leaders Grow
Sondra Shannon is an accomplished business leader, entrepreneur, and speaker known for her innovative approach to technology and passion for empowering others.
As CEO of Gatemaster Technology, she has transformed the company into a trusted leader in ticketing and point-of-sale solutions for the attractions industry. Since taking the helm in 2012, Sondra has combined visionary leadership with deep technical expertise to drive growth, inspire teams, and deliver exceptional client results.
She is also the creator and host of “Live with Sondra,” a show where she engages industry experts and entrepreneurs in authentic conversations about leadership, work-life balance, and personal growth.
With more than two decades of experience in attractions and technology, Sondra is dedicated to creating inclusive guest experiences, enhancing business operations, and fostering meaningful industry connections.
A sought-after speaker, Sondra delivers engaging presentations that blend practical strategies with inspiring stories from her journey as a CEO, working mother, and advocate for innovation. Her energy and insight inspire others to dream big, work smart, and achieve lasting success.
Tiffany Blair
- EVP, Client Success & Support at Gatemaster Technology
- Tech Strategist & Product Development
- Guest Experience & Revenue Strategy Expert POS & eCommerce Consultant
- 10X Business Coach
- Live with Sondra” Guest Coordinator
Tiffany Blair is the Executive Vice President of Customer Service and Support at Gatemaster Technology, bringing over 17 years of experience in onboarding and supporting businesses across 16 countries and 11 industries.
She has helped hundreds of organizations boost revenue, reduce costs, and streamline operations through system automation. Tiffany also leads hardware and development teams, driving continuous software and product innovation.
Based in Denver, Colorado, Tiffany is a proud mom and attractions enthusiast who brings both passion and precision to everything she does.
Dr. Stephen Richardson
- Founder, Engineer, Innovator
- Crafting Smart Software that Powers Guest Experiences Worldwide
- Passionate About Building Technology That Lasts
Dr. Richardson started Gatemaster, like many successful San Francisco bay area tech start-ups, in his garage. Since its inception in 1994, Gatemaster has grown to become the industry leader in point-of-sale and ticketing software with clients in 16 countries worldwide and satellite offices in California, Utah and Colorado. He lives (and programs) in northern California.
Jake Shannon
- Grant Cardone’s 2024 10X Coach of the Year
- $5.8M Client Revenue Generated | 1,275% ROI
- Helping CEOs Achieve 61% Growth in 6 Months
- Ranked Top 0.1% of 122,974 Business Coaches Globally
Jake Shannon is a dynamic entrepreneur and elite business coach, recognized as the #1 Elite 10X Business Coach out of 600 for Grant Cardone. He empowers high-performing entrepreneurs to achieve extraordinary results. Jake founded Scientific Wrestling, becoming the world’s leading authority on catch-as-catch-can wrestling, and invented the Macebell, sparking a global fitness movement.
With an MS in Financial Engineering and expertise in performance metrics, he brings analytical precision to business growth strategies. His work in professional wrestling merges authentic catch-as-catch-can with modern entertainment, positioning him at the forefront of combat sports evolution.
A dedicated family man and mentor, Jake balances his ventures with helping others reach their full potential through No1Coaching.com
Adam Macy
- Lead Developer at Gatemaster Technology
- Expert in E-Commerce, Mobile POS, Web Solutions, & more
Adam is Gatemaster’s resident web guru having spearheaded Gatemaster’s e-commerce and mobile pos development teams. When he is not programming projects he is tending to his goats and chickens with his family.
Manny Navarrete
- Software Support & QA Technician at Gatemaster Technology
- 10 Years in Software Development
- Ensuring Software Excellence
- Delivering Reliable Solutions
Manny is a new player in the attractions industry but have been working on software for close to 10 years. He studied Computer Science Engineering at the University of Colorado Boulder, and was self-employed doing a wide range of technical consultations, before finding a home at Gatemaster Technology.
Testimonials
Alex Cavioli, Paystri
“I took so much out of seminars, not only learning more about Gatemaster and how they do business, but all the people that they put in their circle. And I learned so much about myself as a business person and so much about the different people that are here. “
Ebony Marshall, Supply Chain Professional
“There were so many amazing speakers. They all were really coming from the heart, trying to make sure that they were empowering not only the clients and the customers that we support, but also the employees or colleagues as now we know that we should call them.”
Deana Jean, Founder of the Success Tribe Network & CEO of Intentional Excellence Consulting
“There are so many amazing gems and really, really great takeaways. My biggest take away here was really the networking. The opportunity to learn, connect and engage, and really have an opportunity to have conversations with people who are in different areas of business, who we can synergize with, who we can feed off of, but also who we can pour into. “
FAQs
🏛️ Why is the GT Summit an essential event?
This is our second annual GT Summit, and we are building on last year’s overwhelming success to deliver an even more powerful, two-day event. While the Summit format is new, we bring a rich history of successful, high-value gatherings, including our popular “Gear Up Parties” (100+ attendees) and the acclaimed “Live with Sondra” series, which has hosted over 60 influential guests like Jakob Wahl and our 2026 Keynote, Ruby Newell-Legner!
You aren’t just attending an event; you’re joining a proven tradition of excellence.
💎 What makes the experience unique?
Exclusivity: We’ve designed the Summit for focused impact, not massive crowds. We intentionally cap in-person attendance at only 40 seats. This ensures you experience focused, high-level connection, deep interaction, and meaningful conversations—not just passive listening.
🎙️ Who is speaking at the Summit?
Our speaker roster is built on proven expertise!
We are thrilled to announce that Ruby Newell-Legner from 7 Star Service (a former Live with Sondra guest) will be returning by popular demand as our esteemed Keynote Speaker and MC. We have also personally invited every past Live with Sondra guest, and we are expecting several more thought leaders from that network to join the speaker roster. This ensures every session is delivered by a vetted professional with a proven track record of success.
If you would like to be considered as a 2026 GT Summit speaker, please apply here:
📈 Will attending lead to post-event training or business?
Our audience is not just showing up—they’re showing up to work.
Our attendees are composed of serious attraction leaders and decision-makers who are actively seeking strategies to implement immediately in their businesses. While we cannot guarantee post-event business, the format, exclusive attendance cap, and the caliber of participants are specifically designed to foster high-level, actionable connections and collaborations.
The insights shared in these sessions will also be used in future educational programs, extending the impact of the content long after the event ends.
🧳 What about travel and accommodation?
We’ve secured a discounted hotel block for attendees at The Residence Inn by Marriott Arvada Denver West. Feel free to book using the following link: Book Here
💻 Who is the virtual ticket ideal for?
The virtual ticket is primarily for employees of attractions who cannot travel or for whom travel expenses are not covered by their organization. It allows businesses to invest in their staff’s training and expertise without the cost of business travel.
🤝 Who typically attends the GT Summit?
While our core attendees are serious attraction leaders and decision-makers, the Summit is open to any industry leader, as the expert topics translate across various business sectors.
Our audience is primarily focused on actively seeking actionable strategies to implement immediately to increase attendance and enhance the guest experience.
📅 Will there be an agenda with start and end times?
Yes! The final agenda will be posted here in January 2026 and shared with all attendees. In-person guests receive a hard copy; virtual guests get a link via live chat.
💸 What is your refund or cancellation policy?
We do not offer refunds for registration or ticket purchases.
🔄 Can I transfer my registration/ticket to a colleague if I can no longer attend?
Yes! If you purchased a ticket, you may share the join link (for virtual) or your registration confirmation (for in-person) with a colleague.
🎙️ What is the format of the sessions?
Our sessions are interactive and diverse, featuring keynote speakers, collaborative panels, and expert lectures —some of which will be virtual. You’ll leave with clear, actionable insights that directly benefit your business.
♿ Is the GT Summit venue wheelchair accessible?
Yes! Thrive Workplace is wheelchair accessible.
🍽️ Will food/lunch be provided?
Yes! We provide all in-person attendees with both breakfast and lunch during the Summit. We aim to have a variety of foods and drinks available to ensure there is something for everyone.
