Gatemaster Blog
Smart Restrooms, Happier Guests: The Cleanliness KPI You’re Missing
Smart Restrooms, Happier Guests: The Cleanliness KPI You’re Missing Overview: In this must-watch episode of Live with Sondra, Gatemaster CEO Sondra Shannon sat down with Sara Muntner of Essity Professional Hygiene to unpack a surprisingly powerful driver of guest...
The Power of Giving: Transforming Community Engagement Through Charitable Marketing
At Gatemaster Technology, we believe in the power of giving and the importance of fostering community connections. That's why we're thrilled to announce our partnership with DonationMatch, a leading platform that streamlines the charitable donation process for...
The Unsung Heroes of the Front Line: Why Cashier Training Matters at Attractions
When you think about your last visit to a zoo, amusement park, museum, or any popular attraction, chances are your experience began with a cashier. They were the first smile you saw, the first interaction you had and often, the first impression that shaped your entire...
How AI Is Set to Revolutionize Lifeguarding
When most people think of lifeguards, they picture someone perched high on a chair, scanning the waves with a watchful eye, whistle ready, and a bright red rescue buoy by their side. But as technology evolves, the classic image of lifeguarding is starting to shift....
The Power of Happy Teams: How Staff Happiness Transforms Customer Experience
In today’s competitive business landscape, companies are constantly seeking new ways to enhance customer experience. While many focus on technology, marketing strategies, and product innovation, one of the most powerful and often overlooked drivers of customer...
Maximizing the Impact: Best Practices for Promo Codes for Attractions
Promo codes can be a powerful tool for attractions to drive ticket sales, encourage repeat visits, and build customer loyalty. But to get the most out of them, it’s important to use them strategically. Here are a few best practices to keep in mind when using promo...
Savor the Story: F&B That Shapes the Guest Journey
Savor the Story: F&B That Shapes the Guest Journey Overview: In the latest episode of Live with Sondra, Gatemaster Technology’s CEO, Sondra Shannon, sat down with freelance writer and F&B expert, Sarah Bisacca, to explore the vital role food and beverage...
Unlock Peak Performance: Proven Coaching Strategies for Revenue Boost
Unlock Peak Performance: Proven Coaching Strategies for Revenue Boost Overview: In the latest episode of Live with Sondra, Gatemaster Technology CEO Sondra Shannon welcomed her husband and renowned business coach at No 1 Coaching, Jake Shannon, to discuss...
Redefining Safety & Operations in a Changing Industry
Redefining Safety & Operations in a Changing Industry Overview: In the latest episode of Live with Sondra, Sondra Shannon, CEO of Gatemaster Technology, sat down with Jakob Wahl, President & CEO of IAAPA, to discuss the ever-evolving landscape of the...
Maximizing Sales and Customer Satisfaction: The Key to a Successful Group Sales Team
In the competitive world of the attractions industry, an efficient and well-trained group sales team is crucial to driving revenue, enhancing customer satisfaction, and ensuring repeat business. A knowledgeable and skilled team not only increases efficiency but also...
How to choose a POS and Ticketing Partner
Your Ultimate Guide to Smarter Attraction Management Starts Here! Choosing the right POS and ticketing partner isn’t just about technology—it’s about transforming your entire operation. This free guide is tailored for attraction professionals ready to level up guest...
The Power of Express Lines
Unlock the Power of Express Lines!Say goodbye to long waits and hello to happy guests with our Express Lines Guide for Attraction Professionals. This quick-read guide reveals how express access boosts revenue, enhances guest satisfaction, and streamlines...














