Insights & Ambition: Sondra Shannon’s Guide to Event Success on the Business Amplified Podcast
Earlier this year, our CEO, Sondra Shannon, had the privilege of being featured on the renowned podcast, Business Amplified, hosted by Kevin Dunlap.
During the episode, Sondra delved into various aspects of business management, sharing valuable lessons learned throughout her journey. Whether you’re an aspiring entrepreneur or a seasoned professional, her insights are bound to inspire and empower you on your own path to success.
We encourage you to tune in to Sondra’s episode and share the links with your network. Whether you’re seeking entrepreneurial inspiration or simply interested in gaining valuable insights, this podcast episode is not to be missed!
On a time crunch? Here’s a quick summary:
Sondra Shannon’s Expertise in Event Management:
Sondra Shannon’s Expertise in Event Management: In this segment, Sondra Shannon, CEO of Gat Master Technology, discusses her company’s specialization in technology solutions for the attraction industry, ranging from ticket processing to food and beverage tracking. She shares her passion for the industry and highlights their diverse client base, including theme parks, music festivals, and Renaissance fairs.
Challenges and Solutions in Event Organization:
The conversation shifts to the challenges of organizing large events, such as Indian weddings and festivals, emphasizing the role of marketing, trust-building, and technology in managing such endeavors. The speakers discuss their focus on enterprise-level clients and the unique dynamics of travel-centric events like Renaissance festivals.
Memorable Event Experiences:
Sondra recounts personal experiences at unique events like her birthday celebration on the High Roller observation wheel in Las Vegas and attending the International Ticketing Association convention. Despite her fear of heights, she reflects on the awe-inspiring experiences these attractions offer.
Safety and Behind-the-Scenes Roles in Event Production:
The discussion touches on the collaboration between event organizers and city officials to ensure safety during adventurous experiences. Sondra emphasizes the importance of recognizing behind-the-scenes roles, such as ticketing, in creating seamless event experiences.
Business Networking and Relationship Building at Events:
Sondra highlights the significance of events for businesses, emphasizing the role of networking, relationship building, and the communal aspect of food in fostering collaboration.
The Significance of Food in Event Experiences:
The speakers delve into the importance of food in creating memorable event experiences, emphasizing its role in forming bonds and facilitating connections among attendees.
Overcoming Business Challenges and Setting Ambitious Goals:
Sondra reflects on her career journey and the challenge of thinking too small. She shares her philosophy of setting ambitious goals and helping every attraction, large or small, succeed.
Encouragement for Entrepreneurs and Collaboration Opportunities:
Sondra encourages entrepreneurs to think big and offers her contact information for further collaboration. She discusses the possibility of collaborating on workshops and concludes with a call to action for listeners to subscribe, rate, and share the podcast.
We would like to express our gratitude to Kevin Dunlap and the team at Optimal Performance Academy for this incredible opportunity. Podcast interviews like these are invaluable for personal and professional growth, and we look forward to leveraging this platform for continued success.